Feel Free Magazine Volume 3 is out today! Woo hoo! It’s all about the outdoors, nature, imperfection, and making messes! I am excited to have a feature about foraging and arranging in this volume. Sanda Vuckovic came out to the village where we hold our retreats, Aldeia da Mata Pequena, to shoot the story directed by the amazing editor, writer, and stylist Hilary Robertson.
I really love the energy of this magazine; it’s fun, fluid, and not about perfection. It feels not-too-serious, accessible, and creative which is exactly my approach with flowers.
Here’s a little peek but you can check out the full story in the magazine. You can buy it at places like Whole Foods, and Target or you can order it right here. How beautiful is their reel for this volume? It just makes me want to go outside and forage!
P.S. A huge thank you to Aldeia da Mata Pequena for accomodating our photo shoot and for Paula Guimaraes for assisting!
Capturing flowers and floral designs on camera can be challenging. What you see in real life does not always easily translate to a photograph.
Some of the common mistakes I see include:
-Floral designs featured in photos with cluttered backgrounds.
-Photos taken inside with overhead lights on or busy living spaces in the background.
-Too many close-ups in a floral portfolio so that we don’t actually see the compositions of the designer to understand their work and talent.
-Using a phone or wide angle lens for a close up photo.
-Not styling flowers for the camera.
-Snapshots of events that are not well composed or professional.
-Photos that don’t feel aspirational.
-Un-styled, snapshot photos that don’t feel professional
-Cheap vases used in floral compositions that don’t add value to your designs.
I’d love to guide you into capturing your floral designs on camera in a professional way that inspires your clients to hire you for your floral designs and/or expresses the true beauty of your floral designs!
Join me this summer for the FLORAL PORTFOLIO BUILDER!
FLOWER PORTFOLIO BUILDER: A 4 week Course
to Build your Floral Portfolio
🌿Get constructive feedback on your portfolio and flower photos.
🌿Learn how to curate a portfolio to best showcase the products you sell.
🌿Actually get your floral portfolio created instead of dreaming about it.
🌿Present your floral designs in the best light to attract the clients or employers you want to work with.
🌿Get live coaching and feedback from Chelsea.
🌿Live sessions for accountability.
🌿Recordings so you can go back and review
🌿 Walk away with 10-15 images for your floral portfolio!
Prerequisite: You need to have a solid understanding of floral design principles and have practiced floral design as a hobby or professionally. You should understand basic mechanics and conditioning.
If you are new to floral design, we recommend that you complete FLOWER ARRANGING 101 before beginning this course. You can bundle it with THE PORTFOLIO BUILDER for savings and complete 101 before our first session starts July 22nd. You need to have a phone or a camera to complete this course.
BOOK YOUR SPOT HERE!
Floral Foundations, A Career with Flowers, and The Career Bundle students enter this class automatically and free of charge.
-Chelsea
Introducing: FLOWER PORTFOLIO BUILDER: A 4 week Course
Build your Floral Portfolio
🌿Get constructive feedback on your portfolio and flower photos.
🌿Learn how to curate a portfolio to best showcase the products you sell.
🌿Actually get your floral portfolio created instead of dreaming about it.
🌿Present your floral designs in the best light to attract the clients or employers you want to work with.
🌿Get live coaching and feedback from Chelsea.
🌿Live sessions for accountability.
🌿Recordings so you can go back and review.
Prerequisite: You need to have a solid understanding of floral design principles and have practiced floral design as a hobby or professionally. You should understand basic mechanics and conditioning. If you are new to floral design, we recommend that you complete Flower Arranging 101 before beginning this course. You can bundle it with this class for savings and complete 101 before our first session starts July 22nd. You need to have a phone or a camera to complete this course.
Book your spot here!
Floral Foundations, A Career with Flowers, and The Career Bundle students enter this class automatically and free of charge.